Assoc. Prof. Dr.
Maizaitulaidawati Md Husin
Journal Articles 2024
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Mansoor Ahmad Qazi, Maizaitulaidawati Md Husin (2024), "Intention to Purchase Family Takaful: An Extension of Decomposed Theory of Planned Behavior", International Journal Of Academic Research In Accounting, Finance & Management Sciences, Vol. 14 No. 1, pp. 263-278 [ERA]
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Hossein Mansouri, Abdullah Rasaee Rad, Rodoula H. Tsiotsou, Maizaitulaidawati Md Husin (2024), "Measuring the patronage intentions among football fans: the role of corporate social responsibility, brand credibility and brand equity", International Journal of Sports Marketing and Sponsorship, Vol. xx No. x, pp. xx-xx [Web of Science]
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Mashaal A.M. Saif, Nazimah Hussin, Maizaitulaidawati Md Husin, Amgad Muneer, Ayed Alwadain (2021), "Beyond conventions: Unravelling perceived value's role in shaping digital-only banks' adoption", Technological Forecasting and Social Change, Vol. 203 No. x, pp. xx-xx [Web of Science]